Become The Obvious Choice For Potential Local Customers
Create an online presence that stands out from the competition
Apply for your free mini-audit today
Client Results
TracySteve did all of my marketing and now I'm FULL!
Mission
Hi, I’m Steve — your Local Biz Guy.I help local business owners see what their customers see when they look at their business, and then improve it to make them the obvious choice.It’s easy to get caught up running your business and forget to check how it looks from the outside. Your Google profile, your reviews, your photos, your website, even how calls or messages are handled.That’s where I come in.Through my Local Business Audit, I look at your business the way a potential customer would, both online and in person, and show you what’s quietly costing you enquiries and sales.What I DoI combine mystery-shopper insights with a full visibility and reputation audit.
That means I check things like:Your Google Business Profile (accuracy, photos, keywords, reviews)Your website and contact process (clarity, mobile usability, trust signals)Your social media presence (how it looks, how fast you respond, last activity)Your customer experience (I’ll call as a real customer)You’ll get a clear report showing what’s working, what’s not, and exactly how to fix it.Who It’s ForThe Local Business Audit is for:
✅ Small business owners who rely on local customers
✅ Anyone who’s great at what they do but not getting enough enquiries
✅ Businesses tired of guessing why competitors show up higher or get more callsIf you’ve ever wondered “Why aren’t more people choosing us?”
This is for you.How It Works1️⃣ Apply for a FREE mini audit.
2️⃣ I do the research – Google and website review.
3️⃣ Get your results – You’ll receive a clear, easy-to-read report with screenshots and next steps.
4️⃣ Fix & grow – Implement the simple changes that make you stand out and become the obvious choice.Why It WorksCustomers don’t think like business owners.
They notice things like missing photos, slow websites, unanswered reviews, or inconsistent hours, and they move on.
When you fix those small details, everything changes: more clicks, more calls, and more customers who already trust you.Let’s Make You the Obvious ChoiceMost of your competitors won’t bother to check how they really look online.
That’s your advantage.
Services
Free Mini Audit
Most local businesses know something isn’t quite right with their online presence.They just can’t see what.This free mini audit gives you a clear outside perspective - in about 20 minutes.What This Is (and What It Isn’t)This is not a generic SEO scan or automated report.I personally look at your business the same way a real customer would when deciding who to contact.It’s a short, focused review designed to answer one question:“Is my online presence helping me win customers…or quietly losing them?”What I Look At in the Mini AuditIn the free review, I check the highest-impact trust and visibility areas, including:Your Google Business Profile at a glanceHow clearly your business appears in local searchFirst-impression trust signalsObvious visibility gaps competitors may be exploitingAny red flags that would make a customer hesitateNo 50-page report. No fluff. Just the things that matter first.What You’ll GetYou’ll receive:A plain-English summary of what I see2–3 specific observations most business owners missA clear answer to whether deeper work is actually neededIf everything looks solid, I’ll tell you.If there are issues worth fixing, you’ll understand why - without pressure.Why I Offer This for FreeBecause most local business owners don’t need “more marketing”.They need clarity.This mini audit gives you that clarity before you decide whether to do anything else.No obligation.Who This Is ForThis is ideal if you:• Feel invisible compared to competitors
• Aren’t sure your Google listing is doing its job
• Want a second opinion before spending money
• Prefer honest insight over hypeNext StepsSome people stop here.Others use the mini audit to decide whether a full 50-point audit & secret shopper review makes sense for them.That choice is always yours.
Full Audit + Secret Shopper
The 50-Point Local Visibility Audit & Secret Shopper ReviewMost local businesses don’t lose customers because they’re bad at what they do.They lose them before the customer ever walks through the door.This service shows you exactly what’s happening before the call, the click, or the visit.What this actually isI act as both:a local marketing auditor, and
a real customer seeing your business for the first time.I look at your business the same way your potential customers do - on Google, on your website, in reviews, in search results - and score it across 50 critical trust, visibility, and conversion factors.Then I show you:what’s costing you enquiries,what’s confusing customers,what’s quietly pushing them to competitors.The Secret Shopper Angle (This Is the Part Most Audits Miss)This isn’t just a technical SEO checklist.I actively experience your business as a customer would:• Searching for your service on Google
• Comparing you to nearby competitors
• Reading your reviews the way a buyer does
• Visiting your website with “should I trust this?” goggles onI document:friction points,hesitation points,trust leaks,moments where customers would bounce or doubt.These are the invisible killers of local sales, and most business owners never see them.What’s Included in the 50-Point AuditYou’ll get a clear breakdown across areas like:Google Business ProfileVisibility and category optimisationRanking signals and completenessPhoto trust signalsReview strength vs competitorsSearch & Local SEOHow easily customers can find youWhere competitors are beating youMissed local intent opportunitiesWebsite & ConversionFirst-impression trustClarity of messageFriction pointsMobile usability (where most local searches happen)Reviews & ReputationHow customers actually interpret your reviewsRed flags you might not noticeOpportunities to turn reviews into sales assetsCompetitive Reality CheckWho you’re really competing with onlineWhy customers might choose them insteadWhat would make you the obvious choiceEach point is explained in plain English - not marketing jargon.What You Get at the EndYou don’t get a “pass / fail” report.You get:A prioritised action planClear explanations of why something mattersPractical fixes you can act on immediatelyA realistic view of what will move the needle fastest.Who This Is ForThis is for local business owners who:know they offer a good servicesuspect they’re losing work onlineare tired of vague marketing advice.If your online presence isn’t making you the obvious choice, this shows you exactly why.Important NoteI don’t sell this to push you into anything else.Some people fix it themselves.
Some ask for help implementing.The choice is yours.The audit stands on its own.
Full 50-point audit and secret shopper call
£149
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Contact Form
Fill out the form below and book your FREE audit.